Meet the Team

Meet the Team

Two senior specialists. Decades of real operational experience. One commitment to honest, intelligence-led consultancy.

MS
Michael Sims
Founder & Commercial Advisor

Michael is a commercial and technical leader with over 20 years of experience building technology businesses from the ground up — scaling them globally, raising investment, and navigating regulated markets. As Founder and Director of LM Technologies, he invented and globally patented the LM048 Bluetooth Serial Adapter, built a portfolio of 40+ hardware products and 200+ software applications, and established distribution networks across 72 countries. Customers included GE, Shell, Bosch, HP, Vodafone, PayPal, BAE Systems, Raytheon, and Safran — organisations whose combined annual revenue exceeded $220 billion. He raised £2M in investment, negotiated a $2.2M 10-year supply contract with GE, and achieved Qualcomm Manufacturing Partner status — one of only six companies globally.

72Countries
40+Products
200+Software
£12MPipeline

Globally Patented Product InventorInvented & certified the LM048 Bluetooth Serial Adapter across 72 countries — CE, FCC & Bluetooth SIG compliant.
Qualcomm Manufacturing PartnerOne of six companies globally — earned by identifying & resolving a firmware-level flaw in Qualcomm’s embedded OS stack.
$2.2M GE Supply ContractNegotiated a 10-year, 100,000-unit contract with GE — co-funded certification across 30+ countries pre-production.
Mayor of London’s Smart City PanelAppointed under Boris Johnson to advise on smart infrastructure, city data platforms, and connected place design.
UK Government AI Readiness AdviserLed AI readiness workshops for the UK Department for Work and Pensions digital transformation programme.
Salesforce CRM ArchitectureBuilt Salesforce from scratch across multi-entity global operations — integrating Sage Manufacturing, logistics & international distribution.

Notable Clients & Partners
GEShellBoschHPVodafonePayPalBAE SystemsRaytheonSafranLockheed MartinQualcommNokiaCarl ZeissMotorola

View LinkedIn Profile →

AS
Andrew Sims
Advisor — Analytics & Competitive Intelligence

Andrew has 15+ years driving data management strategy and commercial analytics in pharmaceutical organisations. An expert in competitive intelligence, predictive modelling, and translating complex analytics into commercial decisions, he has held senior roles at Pfizer, AbbVie, Janssen, Daiichi-Sankyo and Syneos Health. His machine learning forecast models have prevented multi-million euro misallocations, and his patient forecast work has directly influenced Phase 3 investment decisions. A two-time BHBIA Award winner (2008, 2011).

15+Years Pharma
BHBIA Winner
5Tier-1 Orgs

Senior Roles At
PfizerAbbVieJanssenDaiichi-SankyoSyneos Health

Work with us

We work with boards, leadership teams and founders across pharma, wireless and electronics. If that sounds like your world, let’s talk.